Skyline Automotive is setting new standards for auto dealers in Qatar with a personalised approach to customer service excellence and aftersales care. The company, as the official distributor for Genesis in Qatar, is bringing cars of superior quality, design and value to the country, designed and built to the highest standards and specifications by one of the world’s leading manufacturers.
The creation of a new luxury auto brand is an audacious and exciting endeavor – a dream for any car designer. Living that dream is precisely what brought together some of the world’s best known auto experts, designers and visionaries to the Genesis headquarters in Seoul, South Korea. Over the past two years, the world’s newest luxury car brand has attracted the who’s who of the automotive world, from former Bugatti designer Alexander Selipanov to serve as the brand’s chief designer, to ex-Bentley design chief Luc Donckerwolke to head the Genesis brand’s design department. They joined Manfred Fitzgerald, the Global Head of Genesis, who himself is the former Director of Brand and Design at Lamborghini, to create a prominent new player in the luxury space.
Speaking about the process for designing Genesis cars, Fitzgerald said, “With Genesis, we start by understanding those things that create enjoyment in owning a luxury car, and then we bring design, technology and careful engineering together to create something that will excite the senses and that people will desire.” Each vehicle in the Genesis line-up has its own mission and identity: the driver-focused G80, the luxurious flagship G90 sedan, and the upcoming G70, which will capture the entry-level consumer.
In Qatar, the Genesis is represented by Skyline Automotive, the exclusive distribution parter of the brand in the country.
Speaking about the Genesis, Skyline Automotive General Manager Paiman El Malla, said: “We are honored to represent the Genesis brand in Qatar, which has amassed behind it a passionate and experienced group of renowned car designers and visionaries. The team behind the Genesis has created superior cars, offering a new alternative in the luxury car segment and exciting car enthusiasts in Qatar.”