Mazda and National Car Company (NCC), sole agent of Mazda in Qatar, re-affirmed their commitment to enhance further the brand value of Mazda in the local market by announcing more investment in key areas of infrastructure, manpower, marketing and advanced systems.
The announcement came during the recent meeting of Sheikh Ahmad Nasser Al Thani, President Director of NCC along with the top Mazda officials including Hiroshi Yoshida, GM-MEA at the Mazda Headquarters in Hiroshima, Japan.
This includes ongoing upgradation of their facilities to match Mazda’s stylish and spirited model range, recruitment and training of competent staff and aggressive marketing campaigns to ensure top of mind awareness in the market.
The entire Mazda range now features award-winning SKYACTIV technology and eye-catching KODO: Soul of Motion design and NCC is investing to ensure facilities and customer service in Qatar match the quality of the product range from the Japanese car maker. “It’s very pleasing for us that our partner, National Car Company is so willing to invest in Mazda even during tough market conditions.,” said Yoshida,”
He added, “We’re looking for a cultural change. We want a philosophy of customer excellence which is more than just customer satisfaction. Buying a car is a significant purchase so we want to ensure the event matches the very best in modern high-street shopping experiences. Our aim is to deliver a personal service that ensures everyone buying a Mazda feels connected and is positively surprised throughout the process”.
Sheikh Ahmad Nasser Al Thani said, “Our association with Mazda have been growing from strength to strength over the years with mutual cooperation and perfect understanding. We are ensuring that our staff is focusing on delivering a first-class customer experience that makes the car buying process enjoyable and simple. Adding, “We want our customers to enjoy the Mazda experience so that they become our brand ambassadors and tell their family, friends and colleagues introducing a new way for Mazda to measure customer satisfaction.”
This includes ongoing upgradation of their facilities to match Mazda’s stylish and spirited model range, recruitment and training of competent staff and aggressive marketing campaigns to ensure top of mind awareness in the market.
The entire Mazda range now features award-winning SKYACTIV technology and eye-catching KODO: Soul of Motion design and NCC is investing to ensure facilities and customer service in Qatar match the quality of the product range from the Japanese car maker. “It’s very pleasing for us that our partner, National Car Company is so willing to invest in Mazda even during tough market conditions.,” said Yoshida,”
He added, “We’re looking for a cultural change. We want a philosophy of customer excellence which is more than just customer satisfaction. Buying a car is a significant purchase so we want to ensure the event matches the very best in modern high-street shopping experiences. Our aim is to deliver a personal service that ensures everyone buying a Mazda feels connected and is positively surprised throughout the process”.
Sheikh Ahmad Nasser Al Thani said, “Our association with Mazda have been growing from strength to strength over the years with mutual cooperation and perfect understanding. We are ensuring that our staff is focusing on delivering a first-class customer experience that makes the car buying process enjoyable and simple. Adding, “We want our customers to enjoy the Mazda experience so that they become our brand ambassadors and tell their family, friends and colleagues introducing a new way for Mazda to measure customer satisfaction.”